i first read about PALOMA WOOL here last year.
in that interview with freunde von freunden, paloma talks about her approach and how this project came to be. its an inspiring read. i knew that this was not just another clothing line.
paloma lannas designs are made in small batch limited edition collections centred around the idea of artist collaboration, experimenting and expression.
gathering together her design aspirations and ideas with her love of photography and other artists work, paloma shoots the lookbooks herself – on analogue – decidedly creating imagery as important as the clothing itself.
if this was an instagram post i would be using the # youmoveme.
P A L O M A W O O L
“this project is about getting dressed and about space or ideas that are created around the act of getting dressed.”
based in barcelona paloma cuts out the middlemen and keeps her thoughtful well made pieces affordable by selling exclusively online. the latest line – collection no.5 – was created alongside an illustrator and 8 different ceramic artists who interpreted the drawings made to bring each piece to life.